Hair care quiz: type, concern, routine, then the right products

Mapping

Which answer leads to which product

Curly or coily, with dryness & frizz

Curl Define Cream, with a gentle, sulphate-free wash beside it if you sell one.

Oily roots, or a dry or itchy scalp

Scalp Reset Shampoo. Scalp problems start at the wash, not with the styling product.

Heat tools most days, or colour-treated

Deep Repair Mask once a week, plus a heat protectant if you stock one.

Washes once a week or less

The richer formulas. Daily washers need lighter products that will not weigh hair down.

What works

What to ask before recommending hair products

• Describe, do not label

  Few shoppers know their porosity. Ask what happens after washing instead: dries in no time, stays damp for hours, frizzes in the rain. Map those answers to porosity behind the scenes.

• Treat the scalp and the lengths apart

  Oily roots and dry ends often come together. Make the concern question multi-select, then let the scalp answer pick the shampoo and the lengths answer pick the mask or conditioner.

• Ask how often they wash

  The same concern leads to different products. A daily washer needs a shampoo gentle enough for every day. A weekly washer can take a richer treatment.

• Write the routine as steps

  List each product with when to use it: every wash, wash day only, once a week. Nobody should have to guess the order.