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Fragrance finder quiz for online perfume stores

Nobody can smell a website. Fragrance shoppers either know exactly what they want or leave, and the second group is bigger. A few questions do the job of the person behind the counter.

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5 questions · free plan, no card

Try it. This is the real quiz.

Step 1 of 5: When will you wear it?

Your style

1 / 5

When will you wear it?

Takes about a minute

Works with
  • Shopify
  • WooCommerce
  • WordPress
  • Webflow
  • Wix
  • Squarespace
  • Framer
  • Any HTML site

The flow

The questions, and what the result does

Perfume brands, niche fragrance houses, candle and home scent shops.

This preset asks about the occasion, the scent family they already like, how strong it should be, whether it is a gift and budget. The result shows one to three scents with a line on why, and a discovery set is a good default top pick.

One to three fragrances, or a discovery set, in the cart.

  • Every question and result is editable
  • Leads arrive with their answers
  • Works on Shopify, WordPress, Webflow, Wix and any site

Funelyze is a quiz funnel builder for small businesses and Shopify stores. This quiz is one of its ready-made flows: start from it free, or paste your website and Funelyze drafts one in your own words.

  1. 01

    What is it for?

  2. 02

    Which of these do you already love?

  3. 03

    How strong should it be?

  4. 04

    For you or a gift?

  5. 05

    What is your budget?

  6. →

    One to three fragrances, or a discovery set, in the cart.

Mapping

Which answer leads to which product

Not sure about scent family
Discovery Set as the top pick, so they can smell before they commit to a bottle.
Woody & spicy or fresh & citrus, every day
Cedar & Sea, easy to wear from morning to evening.
Sweet & gourmand, evenings & dates
Amber Nuit, the warmer, sweeter bottle.
At work, but bold
A lighter concentration such as an eau de toilette, with one line on why.

What works

Describing scent to someone who cannot smell it

  • Use smells everyone knows

    Ask which they like among fresh laundry, cut grass, vanilla and pencil shavings, then map those to your families. Few shoppers can name a chypre, but everyone has smelled a pencil.

  • Ask where they will wear it

    The setting tells you how strong it can be. An office calls for something close to the skin. A night out can take more.

  • Treat gift buyers differently

    Someone buying for another person is guessing. Point gift answers at a discovery set or gift box, and mention your exchange policy in the result.

  • Name three notes, not thirty

    "Cedar, sea salt, a little citrus" helps the shopper imagine it. A full pyramid of notes does not.

Questions, answered

Often, yes. Make the sample set the top pick with the full bottles beside it, so the safe purchase is one tap away.

Yes. Add a first question, "For you or for your home?", and send each answer to its own set of results. The scent questions work the same way for a candle.

One script tag on any site, the Funelyze app or one Custom Liquid block on Shopify. A hosted link works in bios, emails and ads without any embed.

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Make it yours in ten minutes

Start from this quiz, or paste your website and let the AI write one in your voice. No account needed until you publish.

Start from this quiz